Monday, 28 September 2009

Tumblr top




In collating, cataloguing and composing creative collections, Tumblr takes the top spot.



Friday, 4 September 2009

A full week!


The new Lingo site went live on Tuesday, 1st September! Wooo Hoooo!

It's been a long time coming, but finally we went live on Tuesday. That's not to say it's complete, no sir! We have got loads more to add and loads of ideas waiting in the wings, but the good news is that already there is an improvement in stats. The time spent on site has gone up by 25%. (see pic of Google analytics)


As the new Lingo site features a feed of my blogger posts, (as it did before) but now also has the new functionality of a wordpress blog, I am creating a mindmap to demonstrate how my blog posts work in relation to each other and the various sites I use. Here's the beginning, showing me in the middle, and one arm of the tree which is for the Lingo wordpress blog. The screenshots show the control panel of wordpress and the online version of the page.

The other arms of the mindmap tree(tumblr, flickr, YouTube, LinkedIn etc) will grow as I develop the map to demonstrate fully how my posts work.


This will be the first and last duplicate post about the site going live - I first wrote my new wordpress post and then obviously this blogger one, but I hope to redefine the purpose and direction of each of the blogs, so that wordpress blog can be used for the 'company news' articles, resources and so on, and this blogger blog can be a bit more personal, LingoLiz's actual antics...for anyone that cares!

Tuesday, 18 August 2009

LingoLiz site developing



I'm developing a site...for me, well, my online life. It's a bit OTT at the mo, I plan to tone it down a bit...but I wanted to blog it's early stages.

Monday, 17 August 2009

A little tip

It's a simple recommendation but as with most seemingly straightforward pieces of advice; it's more difficult to follow than it sounds. To achieve and adhere to consistent style rules in all your company correspondence takes work.

It's a new resolution of mine, as I attempt to organise my 'life online' into categories of purely work related articles or events and those which cross over into the creative, yet non commercial aspect of LingoLiz. So, "Brand your communication" and "communicate your brand" is something I'm working on, finding fun and is advice I am happy to pass on to customers, and you!

Our 'bread' style has consistent strength now, the final version of our website is adorned with small graphics which are nice and simple which are made up out of 'Rockwell' in black and gold...http://www.preview.lingodesign.co.uk/lingo2009/ I intend to start using this style in Lingo related articles which I am working on too (*such as this one!) I also want to develop the black, pink and yellow colour scheme of LingoLiz non-commercial created work. (such as the Tumblr page which I'm now addicted to adding to http://lingoliz.tumblr.com/ )

The new Lingo Design site is due to be this launched by this Friday - the 21st August. It has more emphasis on the web design and graphic design services we offer, and following this launch there will be a series of communications with our new and existing customers which will be branded in a complimentary way, and which will communicate offers and messages about key services as well as delivering a strong company style message.

Saturday, 15 August 2009

Content research - the testimonial tease

I've been looking at ways to convine customers to have testimonials....
"
reading : http://www.businesswings.co.uk/articles/Hit-the-internet-marketing-jackpot-with-testimonials
"

and I'm now asking customers to provide testimonials themselves.

Thursday, 13 August 2009

Studio activity and people today

Seems like today's going to be a busy day... Noel's in and doing Gumball picture uploads, Claire's back in (after her half day holiday yesterday) and she'll be writing our operating proceedure for step 1. Customer Google integration. Steve shall be doing two print concepts, one for KLS and one for Harrods Coaches and I'm sure Captain Scuzz (Craig) will be around too.

Then, when you add to that the lovely Cara and her Independent Tracking telesales, plus Tom Dickerson and some training/database/design descussions....

Well, it's going to be busy! Good thing is though, there's a fresh four-pinter, so we won't be short of tea.